Stop sharing content on WhatsApp! (There is now an alternative!)

  • The 1 billion user reach dream. While that statistic is true for WhatsApp; it is simply not relevant to most people reading this.
  • The 90%+ rate of opening messages. True that, but it says nothing whatsoever about engagement.
  • You can send it to anyone, whether you know them or not.
  • Encryption — no encryption or DRM of your media is provided
  • Content Management — It is consumer-centric; there are no tools for the content manager . It doesn’t offer basic features like tracking of distribution and monitoring of usage.
  • High Risk of Customer Loss — Consumers can effectively block out people who are sending them content, throwing baby out with bath water! One bad post can cost you your entire customer!
  • Content Security — Just absent! You can’t prevent people from forwarding your content, or from downloading it.
  • Content Experience — Basically, absent. While audio and video can be played in-app, PDFs still need to be downloaded. There is no unified player or consistent content experience for the consumer. They can’t even manage the content they are sent.

Scoot over to www.kitaboobytes.com and check out Bytes.

  • A very low barrier to entry — no cost, no commitment, no learning curve
  • Ease of use — Upload, distribute, experience. That’s it.
  • A unified content experience — all your content can be viewed within the app itself. No more switching tabs or downloading content.
  • High security — Your content is DRM protected by an enterprise Kitaboo DRM solution vetted by 12 million users worldwide over 10 years.

I care about content, education and people. And I like to read and write about ideas that are genuinely good. That is why I enjoy what I do, at Hurix.

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Sujatha Ramesh

Sujatha Ramesh

I care about content, education and people. And I like to read and write about ideas that are genuinely good. That is why I enjoy what I do, at Hurix.

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